What is Performance Marketing? How it works and benefits.

What is Performance Marketing? How it works and benefits The digital space has changed forever and is rapidly growing like never before, specially post Covid pandemic. Things have changed and so are the ways in which the consumer browse and buy products.  Data shows that in 2021, digital advertising spending worldwide (includes mobile devices, laptop, […]

What is Split Testing? The Marketer’s Ultimate Guide

What is Split Testing? The Marketer’s #1 Ultimate Guide Share on facebook Share on twitter Share on linkedin Share on whatsapp Share on email Online marketing is full of unknowns. Every offer is different, every brand is unique, and every target market has its quirks. What works for “ their” business might not work for yours — […]

What’s a Micro Converions? A Complete Guide

What’s a Micro ConversionA complete guide Share on facebook Share on twitter Share on linkedin Share on whatsapp Share on email What are micro conversions? Why are they important? How do you track them? Most importantly, how can you use micro conversions to guide people toward taking the end-goal action you want them to take […]